Astound Logistics Privacy Policy

Last modified: August 20, 2020

Astound Logistics respects your right to privacy.  We are committed to protecting your Personal Data.

We encourage you to read this Privacy Policy carefully. It describes the practices and procedures that we have established to safeguard and appropriately handle your Personal Data when you interact with any of Astound Logistics technology platforms, including for instance our websites and web apps (, mobile apps, and other services and technologies.  We refer to these sites, apps, services, and technologies collectively as the “Asstound Logistics Platform” or just the “Platform”.  Among other things, this Privacy Policy tells you what information we collect, how we collect it and how we use it, and it outlines your rights regarding that information, rights for example to access, correct, change, or to otherwise control your information.

Just as important, in our view, this Privacy Policy and the practices and procedures it describes, affirms our commitment to abide by applicable data privacy and security laws as well as good and ethical business practices.


“Personal Data”, as used in this Privacy Policy, is any information relating to an identified or identifiable person. An identifiable person is someone who can be identified, directly or indirectly, by reference to an identifier such as a name, an email address, an identification number, location data, online identifier or to one of more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that person.

  1. Information you give us

Some users of the Astound Logistics Platform may choose to interact with it in ways that require them to provide us with Personal Data. The amount and type of information that you provide will depend on the nature of the interaction.

General Website Access (public pages of

If you wish to contact us to receive  a product demo or additional information about Astound Logistics as a company or about its products or services, or access our presentations, publications, or blog postings,  we may ask you to provide information tailored to facilitate these requests which may include your name and email address, location, company name and job title, and telephone  number(s).  Some of our forms also include optional fields to provide comments, which are not posted publicly and are seen only by ASTOUND LOGISTICS employees and staff.  You may refuse to provide such Personal Data, but that may prevent us from being able to provide you with additional information.

  1. Information we receive from passive use of the ASTOUND LOGISTICS Platform (Cookie Policy)

ASTOUND LOGISTICS collects information about your use of our Platform through technology such as “cookies” to help us analyze traffic and user activity, and to enhance your user experience by keeping track of your preferences and recognizing you as a return visitor or user.  This section describes our Cookie Policy.

Cookies are small text files that are placed on your computer by websites that you visit. Cookies do not collect or keep your name or personal information other than a numeric identifier. We use the information we collect through the use of cookie technology strictly for legitimate business purposes, including operation of the Platform, such as monitoring traffic and user activity, as well as research and product analyses and development.  

Before collecting cookie information from your device, the ASTOUND LOGISTICS Platform prompted you to read this Privacy Policy and this Cookie Policy so that you may – where applicable – accept, decline, or modify the use of cookies.  Please note, however, that if you do not accept the use of cookies, certain elements of the Platform may not work properly.

Below are the cookies that ASTOUND LOGISTICS uses and why.  

Google Analytics
Cookies: _ga, _gat, _gid, gsScrollPos*, OTZ
These cookies are used to collect information about how visitors use the site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the website and blog, where visitors have come to the site from and the pages they visited. For more information, please read Google’s overview of privacy and safeguarding data.

LinkedIn Ads
Cookie: _ga, _guid, _lipt, AMCV_*, bcookie, BizoID, BizoUserMatchHistory, ELOQUA, lang, liap, lidc, UserMatchHistory
These cookies are associated with LinkedIn and store a unique LinkedIn user ID. While these cookies do not contain personally identifiable information, they do store anonymous business demographic profile data for the user. Business demographic data may include anonymous codes such as company size, industry, job function, or seniority level, but will not include any personally identifiable information. These cookies may also incorporate tracking from other third parties. For more details, please read LinkedIn’s privacy policy.

These YouTube cookies are used by Google for storing user preferences and other unspecified purposes. These cookies also help display our YouTube videos on the site. For more information, please visit Google’s privacy policy.



Cookies: _qca, _ssid, _abexps, _delighted_web, _fbp, _ga, _gcl_au, _gid, _uetsid, _uetvid, has_logged_in, is_logged_in, player, sd_client_id, sd_identity, vimeo, vuid

These cookies are used by Vimeo for storing user preferences and other unspecified purposes. These cookies also help display our videos on the site. For more information, please visit


We use your Personal Data only for the following purposes, unless you authorize other purposes:

  • To provide secure, user-authenticated services pursuant to the applicable Terms of Service.
  • To communicate with you about our company, products, or services.
  • To improve our products or services offered through the ASTOUND LOGISTICS Platform.
  • To maintain and administer the ASTOUND LOGISTICS Platform.
  • To evaluate the quality of our products and services.
  • To comply with our legal, regulatory, compliance or auditing obligations.

We will collect and use only Personal Data that you choose to give us that is:  necessary for our contractual relationship pursuant to the applicable Terms of Service; necessary for our legitimate business purposes; required by law or regulation; or as otherwise described in this Privacy Policy.

We will process Personal Data only in ways that are compatible with the purpose for which we collect it, or for purposes that you later authorize. Before we use your Personal Data for a purpose that is materially different than the purpose for which we collected it or that you later authorized, we will provide you with the opportunity to opt in where that is required by law.  We maintain reasonable procedures to help ensure that Personal Data is accurate, complete, current, and reliable for its intended use.

We will retain your Personal Data only for as long as reasonably necessary to carry out the purposes for which it was collected.


Your Personal Data may be shared within ASTOUND LOGISTICS, including its marketing department, and with members of the technical support and customer account management, sales, and product development teams, and IT staff, only if access to the data is necessary for performance of their respective roles.  ASTOUND LOGISTICS will not sell or otherwise share your personal information with any third parties except as stated in this Privacy Policy. 


We may share your Personal Data with the customer who granted you authorized user access to the ASTOUND LOGISTICS Platform, but only as necessary to perform contractual and other legal obligations and to manage the customer relationship.  Please review the customer’s own privacy policy for information on their data protection practices concerning the information that you provide to ASTOUND LOGISTICS’s customer. 

Otherwise, ASTOUND LOGISTICS will not disclose your Personal Data without your consent to do so, except:

  • To third-party agents or service providers to carry out the purposes for which you have provided it to us;
  • In the context of a sale, amalgamation, re-organization, transfer or financing of parts or some or all of ASTOUND LOGISTICS’s business;
  • For purposes of research and development where your Personal Data combined with all or some of the Personal Data of other users and such aggregated data is de-identified or otherwise anonymized and no longer contains Personal Data; or
  • Under certain circumstances, in response to valid requests by public authorities, including to meet national security or law enforcement requirements.

In any such cases where we share Personal Data, ASTOUND LOGISTICS requires recipients to comply with the terms of this Privacy Policy and all applicable privacy laws.

In the unlikely event that we discover that a recipient is using Personal Data in a way that conflicts with this Privacy Policy and applicable privacy laws, we will take all reasonable steps to stop them.

Under certain circumstances, we may remain liable for the acts of our third-party agents or service providers who perform services on our behalf for their handling of Personal Data that we transfer to them.


We process data collected through the ASTOUND LOGISTICS Platform from facilities located in the United States.  Depending on where you are located, your Personal Data may be transferred to those facilities for purposes of performing our obligations and exercising our rights under the applicable Terms of Service. Although the laws of this jurisdiction may provide data protection different than your jurisdiction, ASTOUND LOGISTICS implements appropriate measures and safeguards to ensure that Personal Data is transferred, processed, and protected in accordance with this Privacy Policy and all applicable data privacy and security laws.

Similarly, under some circumstances, we may need to transfer Personal Data from one jurisdiction to another, including to jurisdictions where the laws provide different protection than the jurisdiction from which the information was derived. In any such case, we will take appropriate measures to ensure that Personal Data is transferred, processed and protected in accordance with this Privacy Policy and all applicable data privacy and security laws.


We have implemented commercially reasonable security safeguards to protect your Personal Data against loss or theft, as well as unauthorized access, disclosure, copying, use or modification. Methods of protection include: physical measures (e.g., locked filing cabinets and restricted access to offices); organizational measures (e.g., security clearances and limiting access on a “need-to-know” basis); and technological measures (e.g., the use of complex passwords and encryption of data both at rest and in transit, as well as real time encrypted data redundancy  and encrypted data backups and comprehensive on premise server firewall blocking of threats including daily published hijacked and malicious spyware servers, and adversarial nation state blocks such as North Korea and Iran). 



The ASTOUND LOGISTICS Platform is intended for users eighteen (18) or older. It is not in any way designed to

attract children. If we discover that a person under the age of eighteen (18) has submitted Personal Data through the Platform, or that someone has inappropriately done so on their behalf, we will delete such information from our databases as soon as practicable and in accordance with applicable law.


ASTOUND LOGISTICS is a company with a global reach.  Our objective as expressed in this Privacy Policy is to provide all our users with the same high level of personal data protection no matter where they may be located, and to make our best effort to comply with the privacy laws applicable in all jurisdictions where we do business.  Although it is impractical to identify the privacy rights applicable in every possible jurisdiction, ASTOUND LOGISTICS recognizes that you may have certain rights with respect to your Personal Data under applicable data protection laws and subject to any applicable ASTOUND LOGISTICS Terms of Service, including the right to:

  • access and obtain one copy of your data on request in a structured, commonly used, and machine-readable format;
  • request that we transmit to a third party the data that we have received directly from you (as opposed to data that we may receive about you from sources other than you), provided that the data processing in question is based on our agreement with the customer and is being carried out by automated means;
  • request that we change incorrect or incomplete data;
  • request that we delete or stop processing your data under certain circumstances and subject to certain limitations, for example where the data is no longer necessary for the purpose in question;
  • object to the processing of your data where ASTOUND LOGISTICS is relying only on either the necessity of public interest or its own legitimate interests as the legal ground for processing; and
  • ask ASTOUND LOGISTICS to restrict processing data for a period under certain circumstances, for example if you are contesting the accuracy of your personal data or there is a dispute about the lawfulness of certain processing.

In any such case, ASTOUND LOGISTICS will request that you provide identifying information sufficient to verify your identity and ownership of the information. Any such identifying information shall be used only for this purpose.


If you have questions or complaints, or you wish to take any of the actions described above, please contact us at

We will attend to your request promptly and will respond within a reasonable time.

We cannot respond to your request or provide you with Personal Data if we cannot verify your identity or authority to make the request and confirm that the Personal Data relates to you. Making a verifiable user request does not require you to create an account with us. However, we do consider requests made through your password-protected account sufficiently verified when the request relates to Personal Data associated with that specific account.  We will use Personal Data provided in a verifiable user request solely to verify the requestor’s identity or authority to make the request.

If you are in any way unhappy with our collection or use of your Personal Data or even the terms of this Privacy Policy, we hope that you will contact us as described below so that we can address your concerns. If however you would like to lodge a complaint, you have the right to do so by contacting your local supervisory or data protection authority for further assistance and information.

We will not discriminate against you for exercising applicable data protection rights. Unless permitted by law, we will not:

  • Deny you goods or services.
  • Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
  • Provide you a different level or quality of goods or services.
  • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Where permitted by law, we may offer you certain financial incentives that can result in different prices, rates, or quality levels. Any such permissible financial incentive will reasonably relate to your Personal Data’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt-in consent, which you may revoke at any time.


Should you have any questions or concerns regarding this Privacy Policy or our collection or use of your Personal Data, please contact;  via telephone at (203) 335-0633 Ext. 134; or via mail at ASTOUND LOGISTICS Attn. Data Protection, 11 Heritage Park Rd, Clinton, CT 06413.


We will use Personal Data only in the manner described in the Privacy Policy in effect when the information was collected from you.

We reserve the right, however, to change the terms of this Privacy Policy at any time by posting revisions through the ASTOUND LOGISTICS Platform. In any such case, we will take reasonable measures to obtain your consent where required by applicable privacy and data protection laws.